Pet Food

  • Puppy Dog Food 4

    • PRO PAC Ultimates Puppy Chicken & Brown Rice Formula

      PRO PAC Ultimates-Puppy Chicken & Brown Rice Formula is a fresh approach to superpremium nutrition. Formulated with simple, nourishing ingredients from chicken flesh (>30%), whole grain rice (13%), whitefish (>6%), & fruits & vegetables (>8%), PRO PAC Ultimates-Puppy Formula provides complete nutrition & a balanced diet for puppies. It is ideal for all breeds. No artificial colours, flavours or preservatives. No by-products, corn, wheat, soy or dairy which are known to create allergies and other health issues in puppies.

       

  • Adult Dog Food 5

    • PRO PAC Ultimates Adult Chicken (All Breed)

      Pro Pac Ultimates Chicken is formulated to be ideal for all breeds and sizes of dogs, providing a hearty, meat-based food with all the necessary nutrients. With chicken meat (one of the most natural meat sources for dogs) as the main ingredient (>20%), it is also combined with the benefits of whole grain rice (15%), and mixed fruits and vegetables (>12%). No artificial colours, flavours or preservatives. No by-products, corn, wheat, gluten or soy.

    • PRO PAC Ultimates - Large Breed Adult - Chicken & Brown Rice

      PRO PAC Ultimates Large Breed Adult uses a special blend of real chicken (>20%), whole grain rice (18%) and specially selected fruits and vegetables (>12%). PRO PAC Ultimates – Large Breed Adult provides complete nutrition & a balanced diet including glucosamine & chondroitin sulfate for large & giant breed dogs.. No artificial colours, flavours or preservatives. No by-products, corn, wheat, soy or gluten.

    • PRO PAC Ultimates - Lamb & Brown Rice (Sensitive)

      PRO PAC Ultimates Lamb is ideal for dogs and puppies which are prone to allergies and food sensitivities. 100% lamb meat (no by-products) (>20%), is skilfully blended with the ideal amount of whole grain rice (16%) for digestion, along with tasty and nutritious fruits and vegetables (>12%). No artificial colors, flavors or preservatives. No by-products, corn, soy, wheat or gluten.

      Formulated for dogs and puppies with food sensitivities and allergies.

    • Primitive Natural Grain Free Dog & Puppy 12kg $141.90

      Is there a better dog food on the market today? Awarded the highest rating (5 stars) by the world's leading independent dogfood assessor, Dogfoodadvisor.com (who also stated "Enthusiastically recommended"), Earthborn Holistic is specially formulated to mimic your dog's natural diet. With an incredible array of totally natural ingredients and high in protein and fat, this provides the ultimate in natural nutrition for dogs and puppies at all life stages. If you want the very best in health and nutrition for your dog, Grain-free Earthborn Holistic Primitive Natural is the natural choice.

      The ultimate natural food for all breeds of dogs and puppies. 

       

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  • Senior Dog Food 2

    • PRO PAC Ultimates - Mature - Chicken & Brown Rice

      Older dogs (0ver 8 years) have very specific nutritional requirements if they are to stay healthy and disease and pain free. In fact, poor nutrition is the single greatest cause of health problems in all dogs. PRO PAC Ultimates Mature (Senior) Chicken has been specially designed through extensive research to provide the ultimate care for older dogs. With real chicken meat (no by-products) (>20%), whole grain rice which aids digestion(16%), and a tasty assortment of fruits and vegetables (>12%). PRO PAC Ultimates – Mature with Glucosamine & Chondroitin Sulphate provides complete nutrition & a balanced diet to help maintain healthy weight & activity levels. No artificial colours, flavours or preservatives. No by-products, corn, wheat, soy or gluten.

       

  • Pro Pac Ultimates 5

  • Pro Pac Ultimates Grain-Free 2

    • PRO PAC Ultimates - Bayside Select Whitefish & Potato (Grain Free) 12kg $129.90

      Fish is a great food source for dogs - and they love the taste! Bayside Select is a fresh approach to grain-free superpremium nutrition. Made with simple, nourishing ingredients from sustainably caught white fish (>20%), potatoes (20%), and a healthy array of fruits & vegetables (>12%), this provides a complete and balanced diet without the use of grains, artificial colours, flavours or preservatives. Also NO by-products.

      Ideal for all breeds of dogs and puppies.

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    • PRO PAC Ultimates-Heartland Choice Chicken & Potato (Grain Free) $25.00
  • Earthborn Holistic Grain-Free 1

  • Dog Treats 2

    • PRO PAC Ultimates - Bayside Select Whitefish & Potato (Grain Free) Dog Treats

      Temporarily Unavailable

      Fish is a great food source for dogs - and they love the taste! Bayside Select is a fresh approach to grain-free superpremium nutrition. Made with simple, nourishing ingredients from sustainably caught white fish (>20%), potatoes (20%), and a healthy array of fruits & vegetables (>12%), this provides a complete and balanced diet without the use of grains, artificial colours, flavours or preservatives. Also NO by-products.

      Ideal for all breeds of dogs and puppies.

      Breeders: Limit 1 Box Per Breeder

    • PRO PAC Ultimates - Heartland Choice Chicken & Potato (Grain Free) Dog Treats

      Temporarily Unavailable

      Heartland Choice Grain-Free is an entirely new chicken-based food that gives dogs everything they need for health and vitality in one delicious blend of natural ingredients. Pure chicken meat (>20%) is supplemented by potatoes (19%), and fruits and vegetables (>12%). No grains.

      Ideal for dogs and puppies of all breeds and ages.

      Breeders: Limit 1 Box Per Breeder

  • Smart Dog Pick Up Bags 1

  • Pet Gifts 2

    • Pro Pac Retractable Dog Lead $21.95

      This stylish and practical dog lead will help make a walk with your dog a pleasure. Comfortable to hold, and made from high-quality materials, this is in an attractive red colour. Retractable, making it easy and effective to use.

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    • Gift Voucher

      Surprise someone with a Petfood Direct Gift Voucher. This can be used to purchase any of our foods or other products. Purchase the vouchers and nominate the recipient when you check out. An email notification is then sent to the recipient telling them they have received a voucher from you. You may also include a personal message.

  • Brochures & Vouchers 1

How to buy

Enter the quantity and click "add to cart". When you are ready to pay for your order proceed to checkout. Payment is made by credit card on a secure server alternatively you may pay by "bank deposit" or by phone on 0800 DOG FOOD (364 366).

For privacy, returns and security policies please read our policies page.

For trade enquiries or bulk orders please contact us.


Feed with Confidence: The Safest Foods on the Market

"It has taken me 20 years as veterinary doctor to realize that 90% of health problems in dogs are due to their food" (Dr Michael W. Fox)

In an industry plagued with food recalls, sickness and death-related food contaminations and "dubious" ingredients and ingredient sources, Pro Pac and Earthborn Holistic stand alone amongst the major petfood companies:

You can feed your precious pet with confidence because of the unique care given to every bag:

  • EVERY batch of Pro Pac and Earthborn Holistic is independently laboratory tested no fewer than five times to ensure there are no contaminants present.
  • Only trusted local producers are used to supply the ingredients for the food. Most of these producers have been supplying for many years.
  • All food is made in the company's own facilities - no outsourcing or producing under contract.

Our manufacturers of Pro Pac and Earthborn Holistic has remained family owned since 1926 and are passionate about their pets and yours.

A unique company and unique products which Petfood Direct is proud to offer exclusively in New Zealand...

Delivered to Your Door

Pro Pac Ultimates and Earthborn Holistic are ONLY available direct from Petfood Direct, the exclusive importers. These foods are not available from pet shops, vets or supermarkets. As you're buying direct from us you'll pay less than normal retail.

Ross Hall

"As a breeder for more than 20 years, I am very happy with Pro Pac. All of my puppies are raised on it and the results I am getting prove to me it is one of the best dog foods on the market".
Ross Hall, Jura Kennels, Timaru

"I'm really pleased with this product. I get a lot of enquiries (via my dog training business) on what I feel is best for feeding their dog. I can only tell them what I feed and why."

- Rachel Butler, of TakeThe Lead Dog Training, Auckland

 

 
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